How to Use Video Marketing to Promote Your Event

Video marketing statistics have become more and more impressive over the past few years. For example, about 50% of all internet users look for videos about a product or service before making a purchasing decision and 90% of consumers say that product videos help them make purchasing decisions. These trends are only expected to escalate in the future. Video can increase the …

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VIDEO PRODUCTION FOR FACEBOOK AND INSTAGRAM

Video is becoming more important on social media. As the global battle for attention heats up, companies can capture viewers and drive engagement with Facebook videos. Here are our top tips for shooting and posting Facebook videos. Use subtitles Around 85% of Facebook videos are watched without sound. Many users will scroll through their newsfeed when they’re on a bus …

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WHY YOU SHOULD START A YOUTUBE CHANNEL

Have you considered starting a YouTube channel? YouTube stars are influencing generation Z’s buying habits and career ambitions on an astounding level, millennials check YouTube at least once a day on average, and even gen Xers and baby boomers are in on the action, watching videos at least occasionally on the platform. But why would you start a YouTube channel for your business …

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